







Heather's insights into SEO and PPC campaigns have been published in a large number of publications,
both online and in print.
Click Here to here her latest interview with Susan Friedman of Riches in Niches-
to visit Riches in Niches website, please visit www.richesinniches.com
Click below to see some of her articles...
Tech News World - Heather comments on Google's new Semantic Search Capabilities
TMC News - Know Your Customer's Path to Purchase to Win at the Pay-Per-Click Game
Furniture World - How Furniture Retailers Can Win at the Pay-Per-Click Game
Golf Business Magazine - Finding Your Way
Wachovia Small Business - What you Must Know about SEO and PPC
ADVANCE for Audiologists | Editorial - Five Facts about SEO and PPC
RISMedia - Five Facts about SEO and PPC Every Businessperson Should Know
Immediate Care Business - How to Increase Search Engine Optimization
Ambergreen - Top tips for Identifying Negative PPC Keywords
The Nova Scotia Business Journal: Daily Business Buzz | BizTech - Facts about SEO and PPC
PPC | Holistic Internet Marketing - Increase Your Conversion Rates with Landing Page Optimization
Heather has also been quoted in-
E-Commerce Times - SEM and the Small Biz: Desperatly Seeking Success, Part 1